
BRAUNPRIZE 2024
IDEAS TO KEEP
IDEAS TO KEEP
Promoting Young Designers

BRAUNPRIZE 2024
IDEAS TO KEEP
Promoting Young Designers
client
BRAUN
BRAUN
BRAUN
role
CONCEPT
DESIGN
MANAGEMENT
credits
GRAPHIC DESIGN &
ANIMATION SUPPORT
by studiojanssen.de

Established in 1968, the BraunPrize is one of the oldest and most prestigious industrial design competitions for students
& young designers.
Established in 1968, the BraunPrize is one of the oldest and most prestigious industrial design competitions for students
& young designers.
We partnered with Braun Design for the second time to shape the BraunPrize, starting with the co-creation of its theme, “Ideas to Keep.” Our team designed the visual identity, spanning the logo, website, social media content, advertising and posters and managed the entry and judging process.
We partnered with Braun Design for the second time to shape the BraunPrize, starting with the co-creation of its theme, “Ideas to Keep.” Our team designed the visual identity, spanning the logo, website, social media content, advertising print media and managed the entry and judging process.
VISUAL IDENTITY
























The Ideas to Keep theme was transformed into a complete brand experience by applying its core visual elements, the brackets, the Braun linear font, and classic geometric details, consistently across all digital and physical touchpoints.
The Ideas to Keep theme was transformed into a complete brand experience by applying its core visual elements, the brackets, the Braun linear font, and classic geometric details, consistently across all digital and physical touchpoints.







